Plum - CBC News interviews Plum about clothing prices



CBC News interviews Plum about clothing prices

Tuesday Mar. 22 2011

At Plum, clothing costs have not changed in years.  

Katie O'Brien and Ed Des Roches of Plum are interviewed at our Granville Street, Vancouver, store by Theresa Lalonde of the CBC.  They brought along Plum brochures from 1995 that were in our marketing archives.  In our 1995 brochure, our top jacket was $160, today, 16 years later, our popular Military Style jacket is $159 - both were designed and made in Canada. 

Another popular style that has been re-imagined for 2011 is the Tobias Boyfriend Blazer.  Meet our 2011 boyfriend.

Watch the CBC news segment here.  It aired on March 20, 2011.

While many other commodities are getting more expensive in B.C., the CBC's Theresa Lalonde explains why clothes continue to cost the same.

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